Unleash the Power of Next-Generation In-Scene Advertising
Ryff In-Scene-Advertising, fully-scalable VPP (Virtual Product Placement), is exploding!
In-Scene Advertising - it’s the new VPP (Virtual Product Placement)
Virtual Product Placement is a technology that inserts a digitally rendered product, billboard, or logo into a movie or TV series after it has been filmed. VPP is, by definition, targeted and applied on a content-by-content basis replacing traditional post-production methods. Ingestion is carried out by humans and placement is decided by experts able to easily insert digital image overlays onto frames of video.
In-Scene Advertising is an end-to-end solution that examines many thousands or thousands and thousands of different films, TV shows & episodes, thousands of influencers or sport types, shows and catalogue. The ingestion process reveals topics, scenes, storylines and events that create the strongest connection with the audience.
Content maker or brand, work with us to unlock the power of Ryff, a leading US technology business specialising in AI-powered in-scene advertising.
Azsio is an Authorised Sales Partner for Ryff.
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Flexibility, Efficiency and Relevance
Any moving image content can be commercialised, revitalised and re-monetised, be it TV, film, sports or social media without infringing on the production or the narrative.
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Target Audiences with Unmatched Precision
Go beyond demographics. This innovative AI technology understands context and story, allowing you to seamlessly integrate your brand within content that perfectly aligns with your campaign goals.
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Maximise Brand Safety and Security
This industry-leading brand safety solution safeguards your brand image by identifying potential cultural or behavioural misalignments within content.
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Unlock New Revenue Streams for Content Creators
This AI-powered marketplace connects brands with content creators, offering a lucrative revenue share for in-scene ad placements.
Maximize Your YouTube Earnings Today:
Discover how to effortlessly boost your revenue with virtual product placements and in-scene advertising. Unlock new income streams!!
Introducing Groundbreaking Technology:
Streamline Your Campaign Management
The Ryff platform provides a suite of tools to optimise your campaigns, including:
Automated Ad Inventory Creation
This innovative technology automates the insertion of 2D/3D assets into video content, maximising value for both brands and content owners.
In-Scene Out-of-Home: A New Advertising Frontier
We partner with leading digital billboard companies to create purchasable in-scene billboards that seamlessly integrate with video content.
Big Win with LØCI
LØCI is an urban-lux, vegan sneaker and apparel brand for men and women. This technology helped to deliver their sneakers into Love Island in 2023. This caught the attention of investors and new audiences, so much so that Nicki Minaj has become an owner and partner, launching her own line of sneakers.
The technology now delivers the LØCI brand into a wide range of content that is authentic to their brand message and audience every month.
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This technology transformed LØCI's in-scene placement into a viral moment. The strategic product integration within Love Island sparked widespread social media buzz and audience engagement, propelling LØCI into the spotlight.
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Following the successful Love Island placement, LØCI experienced a significant boost in sales and revenue. This quantifies the tangible impact of in-scene advertising on driving consumer interest and brand conversion.
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Beyond the initial success, the technology facilitated a long-term brand partnership between LØCI and the show. This ongoing collaboration demonstrates the ongoing value and effectiveness of in-scene advertising for building brand loyalty and audience connection.
Leading Brands Choose Ryff Technology:
Ryff’s impressive roster includes household names like Volvo, Mars (Orbit Gum), SodaStream, Amazon Prime, and Coca-Cola. They partner with over 250 brands globally across diverse industries, from tech giants like Intel to consumer favourites like General Mills and Unilever. This expansive network ensures a perfect fit for any brand looking to leverage the power of in-scene advertising.
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We leverage AI technology to strategically match your brand with content that perfectly aligns with your target audience. Imagine your product seamlessly integrated into shows and platforms your ideal customers already watch and engage with.
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Data-driven insights are key. Our platform provides detailed analytics, allowing you to track campaign performance, measure ROI, and optimize your strategy for maximum impact
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Our vast network extends beyond borders. We offer access to a diverse range of content creators and platforms, enabling you to reach a global audience while maintaining a localized and relevant brand message.
Vast Content Network and Global Reach: Deliver Your Message to a Massive Audience
Access an extensive content library exceeding 50,000 rights-approved pieces across film, TV, sports, and social media.
Collaborate with leading studios and platforms, reaching a massive global audience.
Brand and content partnerships extend over multiple studios and platforms. Last year over 150M people saw this technology work in the USA alone.
The company is now either engaged and/or supplying placements into worldwide studios and platforms such as NBC Peacock, Paramount+, Apple TV, CBS, Amazon Prime, Hulu, ITV Studios, OTT, 101 Studios, World Chase Tag (America’s fastest growing sport), World Poker Tour and Insight TV, Reach TV, Viu, and Channel 4.
They now have engagements with over 200+ content providers around the world.
Be Part of the Advertising Revolution.
Contact us today for a free demo and explore how in-scene advertising can elevate your brand strategy or monetise your own content.